Theory, Development, and Strategy in Transmedia Storytelling

Free Download Renira Rampazzo Gambarato, "Theory, Development, and Strategy in Transmedia Storytelling "
English | ISBN: 0367510014 | 2022 | 170 pages | EPUB | 455 KB
This book explores transmedia dynamics in various facets of fiction and nonfiction transmedia studies. Moving beyond the presentation/definition of transmediality as a field of study, the authors examine novel advancements in the theory, methodological development, and strategic planning of transmedia storytelling.

Drawing upon a theoretical foundation grounded in Peircean semiotics and reflected in the methodological approaches to fiction and nonfiction transmedia projects, the chapters delve into diverse case studies, such as
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