Free Download Angeline Close Scheinbaum, "Online Consumer Behavior: Theory and Research in Social Media, Advertising and E-tail "
English | ISBN: 1848729693 | 2012 | 400 pages | PDF | 4 MB
Social media (e.g., Facebook, LinkedIn, Groupon, Twitter) have changed the way consumers and advertisers behave. It is crucial to understand how consumers think, feel and act regarding social media, online advertising, and online shopping. Business practitioners, students and marketers are trying to understand online consumer experiences that help instill brand loyalty. This book is one of the first to present scholarly theory and research to help explain and predict online consumer behavior.
Buy Premium From My Links To Get Resumable Support,Max Speed & Support Me
Links are Interchangeable – Single Extraction